Mausam, headlining Shahid Kapoor, will now clash at the box office on September 9 with Rockstar headlining Ranbir Kapoor and Mere Brother Ki Dulhan headlining Imran Khan.
Mausam producers announced on Tuesday, May 31, that the film's release had been pushed back from July 22 to September 9.
The postponement was attributed to a delay in the film's post production work.
The real reason, according to Sawfnews.com sources, was that Mausam producers developed cold feet over taking on Singham headlining Ajay Devgn after the first rushes and promo of Rohit Shetty's action flick wowed industry observers.
It is not clear why Mausam is being released on September 9 in a fratricidal clash, because the month is not crowded with releases. Mausam could easily have been released a week or two later.
Both Rockstar and Mere Brother Ki Dulhan are pitched at the youth. While Ranbir Kapoor and Imran Khan don't have very impressive box office records and aren't in the same league as Ajay Devgn, their films could well click ,adversely impacting Mausam earnings.
The only reason we could think off why anyone would want to release the three films on the same day is because it would pit Ranbir Kapoor against his two exes - Sonam Kapoor and Katrina Kaif!
Yeah! It's not a compelling reason. It is not even a serious reason, and that is just what we are saying.